For the past 7 years, I’ve developed strategic marketing campaigns for independent and major label artists. As a passionate music marketer, I have project managed, developed single and album release projects focusing on multiple types of campaigns, including catalogue marketing, fan and community activation, digital activation, influencer and UGC campaigns, live and experiential marketing, and brand partnership collaborations. My creative strategies are aimed at encouraging discovery, nurturing fan communities, strengthening artists’ positioning and branding, and sustaining long-term streaming growth. I lead each marketing campaign as a fan first, striving for measurable success that advocates for artists’ career growth and moves the needle for the company. From a freelance and indie record label background, I am comfortable leading independent projects and thrive in a dynamic, collaborative environment. My motto is “marketing with meaning, where story meets strategy,” and I deeply want to be a part of a team where I can contribute creative strategies and storytelling to drive real results and resonate with real people