Lea's Experience

I have experience in talent relations, project management, marketing, event production, advertising, social media and branded content. My experience at Tumblr along with my previous integrated marketing and even production experience at The FADER have provided me with a solid foundation to grow within the Music industry. Over the years I have contributed to the following: • Acting as sole liaison with music labels, management, agencies and PR • Creating diverse programming, events and content series • Communicating company objectives and overseeing campaign strategy and marketing elements • Developing, executing and maintaining effective marketing plans across numerous artist platforms by curating content based on emerging trends and opportunities • Managing the marketing communications strategy by creating a consistent message that reflects brand objectives in various media outlets • Monitoring and analyzing market data to ensure the success of marketing plans • Producing music, fashion, lifestyle and entertainment events (including contracts, budgets, venue scouting and creative development)