Emily's Experience

Experienced music industry professional with expertise in partnerships, operations, and content strategy at the intersection of entertainment, tech, and wellness. I’m a bit of a Swiss Army knife, equally comfortable developing artist-first initiatives, scaling music operations, and bringing innovative ideas to life through cross-functional collaboration. At Supernatural (an on-demand VR fitness app acquired by Meta), I was the first music hire on the Business Development team and led the buildout of the Music & Entertainment Partnerships function. I spearheaded artist campaigns and managed label and IP collaborations with Disney, Universal, Warner, Merlin, and others. I launched high-impact music partnerships with artists like Billie Eilish, Imagine Dragons, and Post Malone, and partnered with technical teams to develop rights management tools and infrastructure that enabled licensed music integration across digital fitness content. Earlier in my career, I was part of the founding team at Equinox Media, where I built and executed digital music strategies for the on-demand fitness app EQX+, supporting brands like SoulCycle, Rumble, and Solidcore. With a background in music licensing and deep roots across music-tech, content, and partner management, I bring a balanced mix of creative thinking and operational depth to every project.