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About Melanie Rodriguez

I’m a marketing executive with over 20 years of experience in the music and entertainment industries. Through my consultancy, Melanie Rodriguez LLC, I help artists and entrepreneurs optimize their marketing and operations by integrating strategic planning with cutting-edge AI tools. I’ve led campaigns that have driven billions of streams and earned Gold and Platinum certifications, and I previously served as VP of Marketing at Better Noise Music. I’m passionate about supporting creatives, building inclusive communities, and exploring the intersection of music, technology, and culture.

Current Working Location

(Not available to travel.)

Links to work

Work experience

Melanie's Skills

Business
  • Artist Manager
  • Artist Relations
  • Marketing
  • Music Executive
  • Project Manager

Melanie's Genres

  • Alternative Rock
  • Folk
  • Indie Rock
  • Metal
  • Pop
  • Punk

Melanie's Experience

I’ve applied these skills throughout my 20+ year career by leading marketing campaigns, managing artist development, and building strong industry relationships. As VP of Marketing at Better Noise Music, I oversaw global releases for artists like AWOLNATION, Dirty Heads, and Cory Marks, driving billions of streams and achieving Gold and Platinum certifications. I’ve worked directly with artists to shape their branding, manage tour strategy, and execute campaigns—from launching viral moments like Dirty Heads’ Vacation to walking the red carpet at the Grammys with Seth Glier. In both label and independent settings, I’ve combined artist relations, project management, and marketing to turn creative ideas into strategic wins.